Some of the
small joys of life that take us through a day is the number of shares and likes
our post, picture or blog get. We keep fidgeting with our phone to see if there
is some new interest in what we have expressed. While sometimes this could be
the reason for added misery when we do not get enough traction as well, however
we cannot resist the idea of sharing with the world our stories, thoughts and
feelings.
As a small
business in the travel segment, the first or second point of reference is
always the website. When we started off in 2003 having a website was a big
deal. We got our first website up after many delays, still remember the
happiness of seeing our company on the World Wide Web, there was dial up
internet back then and it took like forever to load, that somehow did not
matter back in the day.
As we grew
in business, our website improved, the second time we made a website, it was by
our friend who never charged us for the service. He was a professional and very
good one at it. The look and feel and the architecture improved a lot. This was
also the time of the dot.com boom. While we were happy with the aesthetical
progress of our website elsewhere technologies were being designed that would
transform the travel business.
Since the
emergence of travel portals, offline agents like ours were being replaced by
technologies, we had to stand out. We realized that our website was static and
any changes that had to be done to it had to be done through a designer or a
coder this took a lot of time; hence we decided to create our own site with
Jhoomla. The design, look and feel of this website was very average but we had
the flexibility to add and change content the way we want.
The Fourth
time we changed our website we had grew our team and resources and we were more
ambitious than ever before. We again approached a professional and we were very
happy with the end result, Social media channels were now integrated and there
were easier forms that guests could fill out for inquiries. This time the
website was large with many pages.
Around us
technology was changing faster than we could comprehend and travel patterns
were changing. Now you can read reviews of hotels, move from point to point in
uber, book hotels on multiple portals, book off beat travel experiences, flight
tickets everything through Apps. Again we decided to redevelop our own website
but unlike the last time we attempted it, this time there are companies like
Wix and Go Daddy which help us create and design website. Their many features
help us to add testimonials and get online payment etc.
Coming back
to the point of small joys of life after having designed different websites at
different stages, it is extremely satisfying to have some traffic on our
website which we have designed ourselves. Like we keep checking if our posts
and pictures are liked and reacted upon, I guess as an entrepreneur we check
our phones to see if there are a few guests on our website and you can imagine
our happiness when we see there is someone live on our website as we speak,
this very rarely happens and we cannot not share this.
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